DIY press kit time

Quite worried by the Web Economy Bullshit Generator in that I could swear the first three times I spun its random wheels I came up with phrases I'd already come across in press releases last year.

deliver transparent solutions

monetize viral ROI

mesh plug-and-play supply-chains

Not quite up to the standard of my all-time favourite from Drop The Dead Donkey- synergising nowness with excellence - but getting perilously close.

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